Crm and Campaigns

Crm software facilitates the speedy creation of a document, selection of target names, and mailing via post or fax.
Names can be filtered through functions which analyse their characteristics, acting on territorial data, previous purchases or information associated with the name.

Crm carries out mailing activities using the system server, leaving workstations free, avoiding a burden on the network and optimising costs.
In the case of paper mailings, Crm software allows mass mailing of replies, or successive despatch phases.

It is then possible to print statistical campaign reports with the results.
Every new contact can be associated by the company with a campaign managed by Crm or set up independently.